As a modern a kind of fashion accessories, jewelry packaging is also an important protection tools, jewelry and much more special, now in the production of jewelry packaging enterprises want to invincible position in the industry, the innovation is very important, jewelry jewelry box is the essentials of modern women, must learn to innovate, to better attract consumers, and to promote the development of themselves, the following will come together to learn about how to carry on the design of jewelry packaging better.
Jewelry, as a kind of high-end fashion accessories, needs to be protected in the market circulation to facilitate storage and transportation. According to this demand jewelry, the box design needs to be carried out. The first is to enhance the appearance of the jewelry. The second is to use different containers and materials to protect the jewelry according to different situations. In general, the two aspects are jewelry packaging design. Beautiful jewelry packaging design, should consider from three aspects: one is the jewelry packaging design should be based on the products, according to the characteristics of the product itself, according to the volume of jewelry, shape, material, style, class, style and connotation factors determine the shape of box; Second, the market is the orientation, before the design concept, carry out the necessary market research; Third, consumers as the center, designers should fully consider the needs of different consumer groups.
For the two aspects of jewelry packaging design, we need to do the design of jewelry packaging:
1. The aesthetics of jewelry packaging design should be considered in three aspects.
1) jewelry packaging design should be based on the products, according to the characteristics of the product itself, according to the volume of jewelry, shape, material, style, class, style and connotation factors determine the form of box, creating jewelry brand personality and temperament, fully embody the attributes of the product.
(2) jewelry packaging design should take the market as the guide, before the design concept, make the necessary market research, fully understand the market conditions and observe the market dynamic. The feedback from the market to get the new design concept, reasonable positioning, avoid designers blindly caused by the pursuit of individual grade and personal style and the market.
The design of jewelry packaging should be centered on consumers. Designers should take full account of the needs of different consumer groups, think about the psychology of the necker, and make targeted design on the basis of market research. The style and emotional expression of the box must conform to the age, level and aesthetic taste of the target group, and thus resonate with the target group. As jewelry consumption tends to be younger and more fashionable, jewelry boxes will develop in a diversified direction.
2. Material aspects of jewelry packaging design.
The design of jewelry packaging should not only solve the aesthetic problems such as modeling and color, but also solve a series of problems such as structure, materials, cost and technology. Daily jewelry packaging is used for organic glass, acrylic pressure. According to the classification of its boxes, it is divided into transport boxes (protect the first accessories, avoid the loss of the first accessories) and the sales box.